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  • LARA, Sila’s LLM-based Language Agnostic Research Assistant

    Introducing LARA, Sila's innovative AI assistant, designed to revolutionise data analysis, uncovering insights from large datasets.

    Unlock insights with secure AI-driven analysis of dashboards - avialable as standard across all our solutions.

    LARA empowers users to analyse large datasets securely and safely from within your dashboard.

    LARA isn’t another ChatGPT, its been trained for the use-case you have – our BrandPulse 360, for example, is a trained brand health expert who understands the science of marketing around brand health tracking.

    Whether you’re delving into marketing metrics, audience demographics, or product/brand performance, LARA provides actionable insights to drive informed decision-making. 

    But mostly, it just saves you time. Lots of it. Jump in to find out more.

    Maximise marketing potential.

    Lara is unique to each deployment, whether it is about assessing social media performance to understanding audience behavior, or assessing your marketing efforts behind campaigns or brand metrics, LARA’s insights unlock new opportunities for growth and engagement.

    Use it to help you write your monthly update. Or to understand the reason why something is happening. It works across tools and has an English and Arabic interface.

    Empowering understanding with technology.

    Trained on research layer, LARA performs accurate calculation but also can have GPT-4 style conversations, delivering results with precision and efficiency, with secure data and with an intuitive user interface.

    Imagine getting a request from CMO late in the day to preapre a report on the marketing efforts success for a meetign the next morning.

    With Sila’s BrandPulse 360, you’ll already have access tot he data, no excel or decks to wade through. Click ‘Ask LARA’ and tell it you want a report for CMO on your efforts and results. 

    Presto. Within a minute, you’ve saved your evening, and your CMO has the material to land the budget you need.

    Simple and intuitive user interface.

    LARA is used to review and analyse data within a given data set, and this can be your data or ours. 

    Fully integrated across our suite of products, you can rest assured that your LARA instance is simple, and intuitive, and best of all, secure.

    This means you can easily upload datasets, ask questions, and receive insights in real-time.

    At Sila we are laser-focused on our customers using our AI to cut through the noise, and LARA helps this even more.

    Get in touch too see how LARA works across our solutions. 

    Experience the future of data analysis with LARA – where cutting-edge technology meets user-friendly design to unlock the true potential of your data.

    BOOK YOUR MEETING